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Showing posts with the label Radio listeners

Focus on the ways to unite radio stations and listeners.

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Celebrated on 13 February every year, World Radio Day is a unique opportunity for radio stations around the world to showcase their diversity, creativity and ability to contribute to society . For 2026, the theme ‘ Radio and Artificial Intelligence’  opens up a whole new field of discussion, creation and exploration. To make it easier for every radio station to get involved – however big and wherever they are – we've come up with 13 simple, accessible ideas.  Why 13?  Because World Radio Day falls on 13 February, and because it allows each radio station to choose one or more ideas to mark the day in their own way. These ideas can be implemented in two ways: Targeting your listeners : special programmes, reports, debates, street interviews, audio capsules or social media visuals. Targeting your teams  (employees, volunteers, interns): internal reflection, training, improving your practices. Jump to : 1. Augmented Voice 2. Transparency in the use of on-air voices...

Radio and Artificial Intelligence.

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Technology companies offering AI-driven solutions for the radio industry , from editorial and technical applications to monetization, and B2B media outlets willing to help raise awareness among broadcasters. The  UNESCO has selected RedTech Intl. to coordinate World Radio Day 2026 , set to take place on Feb. 13, with the theme “ Radio and Artificial Intelligence. ” The event will explore how AI is reshaping radio — from content creation and automation to audience interaction, data protection and ethical considerations. “Our goal is to mobilize more than 170 countries and over 1,000 radio stations to celebrate and benefit from free tools, resources and collaborative actions.” RedTech Co-founder and Operations Director Philippe Chapot said. Contact the RedTech team to participate in the initiative here . You can  find more information  

Writing the Radio Serial.

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  Between nine in the morning and six in the evening, Monday through Friday, 60 radio serials are presented each day by the various networks. Some of the serials are good, but there are too many, they are built upon a false psychology, and they are too much alike. If a serial would end now and then and a new one start the broadcasting day would be somewhat improved. The "do -listen -tomorrow" suspense ending to every program grows tiresome, but it gives the sponsor an opportunity to call attention to his product tomorrow and tomorrow until sales resistance has been broken down. These dramatic pieces are not planned as literature or drama or entertainment or education. They are strictly advertising-nothing else. The 15 -minute period allotted to the daily presentation contains an average of 2% minutes of commercial copy-not excessive in itself but when repeated hour after hour, day after day, it gives a bad taste to radio entertainment. Approximately 3% minutes of each program...

Reading a poem over the radio.

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  Although poetry programs on the air are comparatively few, they seem to have a constant, if small, listening clique. Poetry, up to the present writing, is fortunate in being a radio feature that has not been worked to death. Music and prose dominate the radio menu, and poetry is served only in small portions. Radio is a stimulant for verse, which, being too ethereal to be bound to a printed page, is in danger of extinction. Radio allows poetry to get back to its own medium-the air-to be heard , not to be studied in black and white. Lovers of poetry who read it feel the rhythm and hear the sounds even though they read it silently; but for those who cannot get the feeling of poetry from seeing it in type, radio opens a new field . In fact, poetry itself may undergo a change through the influence of broadcasting. New fields within the art may be opened, new methods of presentation undoubtedly will arise, and a new attitude toward poetry will gradually evolve. Perhaps the best wa...

Impromptu and Extempore Speech Programs.

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   One of the outstanding news commentators visited my classes and pointed out that there are many programs being presented which require the ability to speak spontaneously . such programs as the round table, forum, interview. man -on -the -street, early -morning variety program with recordings, on - the -spot broadcasts, and some of the news -commentary programs require the broadcaster to be a fluent and spontaneous speaker. The art of announcing has become so standardized that at present one small bit of impromptu radio speech can be detected and frequently is a welcome relief if well done. For these types of program a good vocabulary of descriptive words , particularly action verbs, adverbs, and nouns is essential. The impromptu speaker must have a good cultural background, for he is not forgiven for mistakes in grammar, pronunciation, or diction . The speaker in every instance is required to have excellent powers of observation, to be able to see ahead while he is talking...

Types of news broadcasts.

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  There are many types of news broadcasts , each one presented in a different manner and prepared in a different style. Probably the most elementary type of news broadcast is the one presenting news of the Associated Press, the United Press, or the International News Service. These various services were originally organized to serve newspapers and the items that come over the teletype are written in newspaper style rather than radio style. Consequently, radio reporters find it necessary to "process" such items, making them bearable rather than readable. These reports are generally presented by the station announcer, who concerns himself merely with the narrative news lead of the newspaper article. Everyone experienced in the field of journalism knows that this news lead is an abstract of a whole news item, answering the questions what, why, where, and when, who, and how. In the same category are the news items transmitted by wire by the Trans-Radio News Service. These it...

Year 1943.

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18 June : " Radio-Brazzaville Voix de la France Combattante " is inaugurated in the Congo.  Radio Kudu is set up at Hargeisa (Somalia) for the British army.  The BBC starts broadcasting English language lessons and halts its Russian language broadcasts at the request of the Soviet government.  4 July : The American Forces Network (AFN) is set up.

Year 1939.

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Germany transmits external broadcasts in 26 languages.  September : The German government makes listening to foreign radio broadcasts a capital offence.  The French Ministry of Posts, Telegraphs and Telephones establishes Radio Dakar in Senegal.

Year 1938.

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 A law sets up military censorship in Spain.  There are 650 Radio transmitters and 26 million radio receivers in the U.S.A.  30 October: Orson Welles's programme based on H.G. Wells's War of the Worlds's broadcast on CBS and sows panic among thousands of radio listeners .